WHAT TO EXPECTSOCIAL MEDIA TRENDS 2018
Which upcoming social media trends will have the greatest impact in 2018?
We Are Social reports that South Africa currently has 15 million active social media users. From January 2016 to January 2017, we’ve seen a 15% increase in social media users locally.
With 2018 on the horizon, these upcoming social media trends will have an impact on South African social media usage and engagement.
Our infographic covers:
- Continued explosive video consumption
- The domination of live streaming
- The rise of AR
- How robotics and automation are affecting client communications
- The increased use of messaging platforms (and)
- Ephemeral social content to create fleeting moments